
I’m Isabel Hughes, a freelance graphic designer and illustrator based in Toronto, Canada.
Cutting my teeth designing in the startup and non-profit space, I’ve worked on every kind of project, from promo flyers to virtual reality experiences.
With nearly a decade of freelance design experience under my belt, my main focus is now brand identity and interactive design, alongside bespoke illustration work.
logo design | corporate identity systems | rebranding/brand refreshes | style guidelines | art direction | social media planning
nature-focused illustration | landscape & urban illustrations | character design | background & asset art for interactive | editorial illustrations
wireframing design | rapid prototyping | UI & UX design | user testing | front-end web design | wordpress & squarespace
outdoor art installations | commissioned murals | traditional print design | editorial layouts | book formatting